Five Ways to Share Your Story

Five Ways to Share Your Story

Sharing the story of your business is a way to make a stronger connection with your customers and can give them a compelling reason to buy from you. So, how do you capitalize on your story when developing promotional plans for your business? Click to learn five ways to share your story.

Co-op 101: How Do Cooperatives Compare to Other Business Structures?

Co-op 101: How Do Cooperatives Compare to Other Business Structures?

In our last post about Co-ops we talked about how cooperatives demonstrate the following principles: User-owned, User-Controlled; and User-benefitted. There are many positive attributes to the cooperative business structure, but it is not the appropriate structure for every business and its owners. Choosing the appropriate business structure is an important strategic decision for business owners.

Energy Grants and More

Energy Grants and More

This week we are featuring the Kentucky Agricultural Development Funds On-Farm Energy Efficiency Incentives Program, the Rural Energy for America Program Grants, and the Kentucky Proud Promotional Program Grants. 

Farmers Market and Local Food Promotion Program Webinars

Farmers Market and Local Food Promotion Program Webinars

This week we are featuring the USDA Farmers Market and Local Food Promotion Program Grants. If you're interested in applying, check out the three webinars we have shared! These webinars will give you an inside scoop into crafting your grant proposal and government statistics on local food.

By Design or By Default?

By Design or By Default?

You can easily “fall into” a marketing channel or a product that you did not plan because you want to take advantage of every opportunity you can in an effort to make your farming business work.  Unfortunately, all too often an “opportunity” may not be as good as it first appears, and you end up with lots of things your business is doing that really do not match where you want the business to go.  And you may be doing a lot of things that actually cost the business more money than they make.

Community Food Project Grants and Nutrition Incentive Grants OPEN Early!

Community Food Project Grants and Nutrition Incentive Grants OPEN Early!

USDA opened the Community Food Project Grants and the Gus Schumacher Nutrition Incentive Program Grants (formerly FINI) early this year. There is a super short turn around with applications due on June 3rd and 10th respectively. Also, the USDA Farmers Market and Local Food Promotion Program Grants are open with a deadline of June 18. Click to check out more information about the programs.

Every Square Foot

Every Square Foot

If you have a retail spot or retail product at a farmers market, you have some valuable real estate.  Every square foot of that space has the potential to earn money and you need to use that space as effectively as you can to maximize your profit. Here are three tips for using every square foot to increase your sales.

Co-op 101: What makes a Cooperative a Cooperative?

Co-op 101: What makes a Cooperative a Cooperative?

So, what is a cooperative? According to Merriam-Webster Dictionary, a cooperative is “an enterprise or organization owned by and operated for the benefit of those using its services.” Put simply a cooperative is a business owned and controlled by the people that it services.